Coaches Go Live

An 8-week Accelerator Program for Online Coaches who want to make their systems smarter, stronger & more scalable without all the tech headaches. 

Use social influence to win more clients and consistently market yourself online with LIVE video marketing. We teach you from A to Z how to create your own LIVE show that's guaranteed to grow your brand online.

Ed Troxell

Ed Troxell

Founder of Coaches Go Live

Here's what you'll get:

Season 1: 10 video episodes

(Get noticed on FB, IG & YouTube)

A video-first marketing plan

(Create once & repurpose)

Increase brand awareness

(Get noticed across multiple platforms including email)

Build stronger relationships

(Increase sales with your live videos)

Coaches Go Live (CGL) is an 8-week online accelerator program that helps online coaches (business, health, fitness & service-based) learn how to market their business differently online using a LIVE streaming video first approach. CGL not only provides you with the information you need to succeed but it also provides you with the implementation you need in order to stand out the minute you start going LIVE.

CGL teaches you the 5 steps for creating your own LIVE streaming show and we make it so easy for you to implement them:

1. Development (focusing on time and mindset)

2. Pre-Production (focusing on planning season 1)

3. Production (focusing on going LIVE)

4. Post-Production (focusing on editing)

5. Distribution (focusing on sharing & creating more buzz)


By now you probably know that video, in general, is a powerful marketing tool but did you know that LIVE video (specifically Facebook Live video) is 3x more powerful? 

Did you also know that... 

- Facebook Live is the next best thing to being in-person

84% of people say that theyโ€™ve been convinced to buy a product or service by watching a brandโ€™s video

- 93% of brands got a new customer because of a video on social media.

Yet, you haven't fully embraced video marketing in your business โ€“ why? 


Is it because you think producing video is too much money? work?

Is it that you don't know what to talk about? 

Is it that you don't know how the tech works?


Are you nervous about being on video?

Are you just afraid of screwing up?

Is it that you personally don't want to be on video?

What if I could take all that pressure off your shoulders so that you knew exactly where to show up, how to work the tech, and what to say in order to grow your brand and start driving more sales online...would you be interested? What if I also told you all of this is possible in the next 8-12 weeks?

Client Spotlight...

๐Ÿ‘‰ 80% of internet users would rather watch live video from a brand than read a blog. 

๐Ÿ‘‰ 82% of internet users would prefer live video from a brand to social posts.

๐Ÿ‘‰ Users spend 3x as much time watching Facebook Live videos than standard pre-recorded videos.

Primary Benefits of Live Streaming Video

It provides a sense of excitement for your audience and it makes them feel simultaneously inclusive and exclusive โ€“ Not to mention it makes your online marketing efforts so much easier!

Live streaming grows your audience

Live streaming video is the quickest way to grow your audience online.

Reduced costs mean increased revenues

The time and money saved allows you to spend more time doing what you love and promoting your services organically.

Reach new audiences

Expand your reach online and put your brand ahead of the competition. As a bonus, for those wanting to target the millennial generation live streaming is where you want to be.

Live streaming reduces costs

Live streaming video is the #1 most cost-effective way to market your business online.

Increased engagement

Give your audience more of that face to face time that will humanize your business and allow you to more effectively tell your brandโ€™s story online.

The quickest way to build trust online

Your audience will see the real you โ€“ unedited and unscripted โ€“ which means you will quickly build up that "know, like, trust" factor. Your audience will really appreciate being able to connect with you through live streaming video.

Get In On The Action

(Learn how to...)

Create Your Episodes

CGL shows you how to plan out what you are going to say on-camera before you actually go live on Facebook so you can show up more confidently online. Learn how to create your very own online TV show and start showing up more consistently here online.

Get More Exposure

CGL shows you how to gain even more exposure both on Facebook and anywhere else you show up online โ€“ Instagram, YouTube, LinkedIn, Blog, etc. โ€“ without all those pesky tech headaches. 

Remember, Facebook Live is just your starting point and is what allows us to unlock the door to limitless possibilities for your online business.

Sell More Online

CGL shows you how to start the conversation online, build up that "know, like, trust" factor (quickly), and sell more online (organically) to your audience.

โ€œIf you want to look good in front of thousands, you have to outwork thousands in front of nobody.โ€ โ€“ Damian Lillard


Ed encouraged me to start filming Facebook Live videos and we created a YouTube channel to repurpose those videos.
Ed lead me to new ways of promoting my business.

โ€“ Katie O.

Meet The Trainer

Ed Troxell

LIVE Video Consultant

I help small businesses and nonprofits improve their online marketing efforts by incorporating more video work โ€“ donโ€™t worry, I make it simple, easy, and efficient for you as well as your team so donโ€™t run off just yet โ€“ both pre-recorded and my specialty, live streaming (Facebook Live to be more specific)!

Iโ€™m a techie who know how to really break things down so that they are easy for you to understand and implement right away โ€“ Iโ€™m all about us getting it done today, not someday maybe in the future. I love opening the doors to more possibilities for you here online! I can not wait to connect with you and help you create your own LIVE show!

*CGL has a Give Back Program where Ed takes 15% of each sale and splits it among 3 different organizations each month.

**Looking to share CGL with others? Ask us about our referral partnership program.